Built for Investors.
Not Browsers.
Every property listing you've ever seen was designed to do one thing: sell you on that property. The photos, the descriptions, the agent remarks — it's all marketing. DealGapIQ was built for a completely different person with a completely different question.
Why DealGapIQ Exists
Every property listing you've ever seen was designed to do one thing: sell you on that property. The photos are staged. The descriptions are polished. The agent remarks are written to generate showings. It's marketing — and it's very good at what it does.
But if you're a residential real estate investor, marketing is noise. You don't need to know that the kitchen has “stunning granite countertops.” You need to know whether this property cash flows at the asking price. You need to know how far that asking price is from what the deal is actually worth as an investment. You need numbers, not narratives.
That's the gap DealGapIQ was built to fill. This isn't a listing site. It's a decision engine.It takes any residential property in the country and runs the numbers the way a seasoned investor would — rental income, operating expenses, debt service coverage, market comparables — then delivers a Discovery in seconds.
No spin. No sales pitch. Just the math.
Two Ways to Look at a Property
The same property tells a completely different story depending on who's looking — and what they're looking for.
- Curated photos designed to sell an emotion
- Agent remarks written to generate showings
- Zestimates built for homeowners, not investors
- No rental income data
- No cash flow or debt service analysis
- No concept of what a property is worth as an investment
- Designed to help you fall in love with a property
- Numbers from 5 cross-referenced data sources
- IQ Estimate built on investor-grade methodology
- Rental income analysis with neighborhood comps
- Full cash flow, DSCR, and cap rate breakdown
- Target Buy price for confident offer negotiations
- Income Value to know your breakeven ceiling
- Designed to help you make a decision, not a feeling
The Three Numbers Listing Sites Will Never Show You
These are the proprietary thresholds that power every DealGapIQ Discovery — the numbers that separate an investment decision from a marketing brochure.
Target Buy
The recommended offer price — what you should actually pay based on investment returns, not what the seller hopes to get based on market hype.
Income Value
The maximum price where cash flow stays positive. Your breakeven ceiling. Go above it, and the property costs you money every month.
Deal Gap
The percentage distance between the asking price and your Target Buy. This single number tells you whether there's a deal here — or a trap.
Six Strategies. One Platform.
Every property is analyzed against six investment strategies, because the right deal depends on how you plan to execute.

About the Founder
DealGapIQ was built by Brad Geisen — founder of Foreclosure.com and the technologist Fannie Mae and Freddie Mac trusted to build the public faces of their portfolios.
Over two decades ago, Fannie Maediscovered that Brad's proprietary data platform knew more about their portfolio than their own internal infrastructure — and commissioned him to build HomePath.com. He went on to build HomeSteps.com for Freddie Mac, establishing a technology partnership with both GSEs that has now lasted 30+ years. Earlier work on the 1991 HUD public/private partnership shaped how distressed residential portfolios are evaluated, priced, and sold at institutional scale.
Behind the scenes of those institutional programs, he has personally invested in thousands of properties— the firsthand reps that separate a listing from a true opportunity.
DealGapIQ takes that same institutional-grade analytical rigor — the kind previously available only to large institutions and government agencies — and puts it in the hands of every individual investor.
Every property can be a deal.
But only if you understand the numbers behind it.
What We Believe
Numbers Over Narratives
Every property has a story someone wants to sell you. We strip away the story and show you the math. If the numbers work, pursue it. If they don’t, move on.
Transparency Over Black Boxes
Every assumption in every analysis is visible and editable. We don’t hide our methodology behind a proprietary wall — we show you exactly how we arrived at every number.
Decisions Over Browsing
We’re not here to help you browse listings. We’re here to help you make investment decisions with confidence — backed by cross-referenced data and professional-grade analytics.
Speed Over Spreadsheets
The average investor spends 45 minutes per property on a spreadsheet. DealGapIQ gives you a better answer in seconds — so you can analyze more deals and find the ones worth pursuing.
Ready to See a Property Through
an Investor's Eyes?
Paste any address. Get your Target Buy, Income Value, and Deal Gap — the three numbers no listing site will ever show you.
No credit card · No account needed · Results in seconds
Google Deal Gap IQ. Know what to offer.